Bauducco - It’s delicious to play!

Focusing on Bauducco’s young crowd, we created cookie toys from the brand’s iconic ingredients. The idea is that our characters inspire parents and kids to get their daily chores done: imagine taking a shower with Siri Sirineu. We developed illustrations, which were then used to guide the full production of our new buddies. Each character was created and photographed individually.

DC: Bruno Prosperi, Marcus Sulzbacher
DA: Antonio Belchior Neto, Hauck Araújo, Israel Medeiros, Paulo Altieri, Pedro Burneiko
Illustrations: Antonio Belchior Neto, Johann Vernizzi, Wherlon Silva
Motion Graphics: Francisco Andrade
Mockup: Frank Moraes
Photo: Mari Valverde, Hugo Treu
Agency: Almap BBDO

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